ACCENT STUDIO BRAND GUIDE

Accent Studio brand assets

Everything here is generated from one locked geometry. Use the SVGs wherever you can (web, decks, print shops); the PNGs are for places that cannot take vectors.

The mark
Six-sided body (flat top, two long sides, clipped feet, flat base) with a capsule microphone knocked out as negative space. The mic leans 14° to the right from its foot, the pill sits on the body's centre line, and the neck cuts straight out through the base.

The lockup rule
The wordmark is Bricolage Grotesque ExtraBold converted to outlines with -0.035em tracking. Its ink height equals the mark's height and its baseline sits on the mark's bottom edge. The gap between mark and wordmark is 0.3× the mark height. Never retype the wordmark in live text next to the mark; use the lockup files.

Lockup box: 858.64 × 86 units. Mark box: 94 × 86 units.

Folders
- svg/mark — the icon alone in mint, amber, ink, cream, spruce, white, black.
- svg/lockup — horizontal icon + wordmark. dark (mint on the brand black) is primary. light (ink + spruce) is for cream and white. dark-amber is the Labs page variant. mono-* are single-colour versions for embroidery, engraving, one-colour print.
- svg/stacked — icon centred above a smaller wordmark, for square placements.
- svg/wordmark — the wordmark alone.
- png/mark — square transparent PNGs from 16 to 1024 px.
- png/lockup, png/stacked, png/wordmark — transparent PNGs at 256 and 1024 px tall, plus on-background versions.
- png/app-icon — mark on the brand black at 180, 192, 512, 1024 px (iOS, Android, stores).
- png/social — 1200 × 630 card for link previews.
- favicon — favicon.ico (16/32/48), favicon.svg, Apple touch icon, PWA icons and site.webmanifest. Copies live at the site root and in studio-app/public.
- print — vector PDFs for print, plus Accent_Studio_Logo_Sheet.pdf showing every variant.

Colours
| Name | Hex | Use |
|---|---|---|
| Mint | #45e0a0 | Players accent, primary mark |
| Amber | #f0a84b | Labs accent |
| Ink | #0d0b08 | Brand black, mark on light |
| Cream | #f4eee1 | Brand white, "Accent" on dark |
| Spruce | #0d4a3d | "Studio" on light |

Rules of use
- Clear space: at least half the mark's height on every side.
- Minimum size: mark 16 px or 4 mm; lockup 24 px or 8 mm tall.
- Do not rotate, outline, add shadows, change the lean, or place the mint mark on mid-tone greens.
- On photography use a mono version in cream or ink.

All files also live at https://accentstudio.io/brand/ and the kit page is https://accentstudio.io/brand-kit
